RICKI HARRISSION – HEAD OF INNOVATION & SUSTAINABILITY FOUNDING FAMILY MEMBER NUTRA ORGANICS

NUTRA ORGANICS IS AN EXTRAORDINARY AUSTRALIAN SUCCESS STORY. HOW DID THE BRAND START?

Nutra Organics started on our family kitchen table back In 1998 by my passionate parents Mark & Darlsy. Studying naturopathy back then meant that they were labelled certified hippies, but they knew the best stuff for you came directly from Mother Nature. They always sought alternative methods for optimal wellbeing, from mixing their own greens powders to cooking with bone broths. They always used what the earth had provided for extra nourishment and support, and wanted to share that with their community – and that passion for health and people led to Nutra Organics.

WHAT’S THE FEEDBACK YOU MOST COMMONLY RECEIVE FROM YOUR CUSTOMERS?

One of the most common points of feedback we receive is, “Oh my goodness how did you manage to make health products taste so damn good,” or similarly, “My kids are eating so much nutrition without complaints – they love the flavour and can’t get enough.” It’s something we’ve always excelled at – innovating health products that deliver real results, whilst tasting delicious and flavourful.

WHY IS AUSSIE MADE IMPORTANT TO THE BRAND AND YOUR TEAM?

We have a few core principles we operate by, one of which is to support locally wherever we can. Whether it’s sourcing from Australian farms or manufacturing our products here at home, if we can find an Australian partner that can meet our requirements – we will always opt for that solution over an international option.

WHAT’S YOUR FAVOURITE PRODUCT IN THE RANGE AND WHY? WHAT’S UNIQUE ABOUT IT?

My favourite product will always be Super Greens + Reds. It’s our first product, and has been refined over 25 years. It’s a daily wholefood multivitamin powder that supports gut wellbeing, immunity, cognitive function and energy.

It contains 23 wholefood greens & reds, plus 18 essential vitamins and minerals, including calcium, iron, vitamin C, and B vitamins.

The nutrients are bioavailable, which means your body can actually absorb them and put them to good use. It also has prebiotics, and the most researched probiotic on the market.