How it works

The ALM Australian Made week giveaway is a treasure hunt to win $10k worth of Aussie Made products. There are many rewards as well as one grand prize. For the campaign, our influencers will promote the treasure hunt on social media, we'll deploy a digital ads budget on social media and we'll promote the treasure hunt directly to our subscribers.

Consumers will join the treasure hunt by subscribing for FREE to Australian Life Magazine, to receive clues on the whereabouts of the hidden products!
Our influencers will conduct a grand reveal of the prizes on social media, and announce the winner!

The treasure hunt kick starts on the first day of Australian Made Week, and the grand reveal will take place just after June 30th (End of Financial Year).

To participate as a brand, this what you need to do:

1

contribute products

Contribute 2 of your chosen products for the giveaway. You could do this easily with 2 gift cards.

2

giveaway notification

Incorporate a giveaway notification on your store’s order confirmation page. This is specifically on the post-purchase page so that it does not interfere with the customer journey on your site. ALM uses the Gather app for reporting, details on adding Gather is at the bottom of this page.

3

bonus: share the giveaway on your newsletter

If you have a newsletter, featuring our grand giveaway would be highly beneficial. This also offers a great way to keep your subscribers engaged.

4

get access to the ALM newsletter audience

For participating, we'll provide you with free advertising access to the ALM newsletter over the coming months. This is projected at a 100k to 250k subscriber pool over the coming 12 months.

Get started

The Next Steps

As you know email marketing to opted-in, consented, consumers is one of the most effective sales channels. For participating, we'll provide you with FREE advertising access to the ALM newsletter over the coming months.

This is projected to be a 100k to 250k subscriber pool over the coming 12 months. This is the breakdown for getting to 100k subscribers:

1. ALM has close to 40,000 subscribers interested in Aussie made products. We'll be promoting the giveaway to all our subscribers.

2. ALM will intensify its advertising on Instagram, Facebook and Pinterest during Australian Made Week and for the following weeks

3. By placing a notification on your store's post-purchase page, brands will contribute to the pool of subscribers entering the giveaway

ALM is currently associated with ~3000 brands in Australia which we're onboarding to the campaign.

As part of our collaboration, we'd love to give you ongoing access to the ALM newsletter audience, which offers a great way to elevate your brand and drive direct sales.

Set up should take a few minutes on you side, as our team will handle most of it for you.

First, add your details on the form below, and we'll get your brand all set up!

After submitting the form, the next next step is to add a post-purchase notification to your ecommerce store using our partner, Gather.

Our partners at Gather provide a referrals & brand collaboration platform. We use the Gather platform to handle reporting and co-marketing with collaborating brands.

We've also teamed up with Gather to provide you with a FREE account for this promotion!

All you need to do is add the Gather app to your store and we'll handle the rest.

We will only publish the post-purchase notification on your store with your approval first.

How to automatically notify your customers of the $10k giveaway

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If you use Shopify

We've teamed up with Gather to provide a FREE account for all Australian Life Magazine brands, for Australian Made Week giveaway.

Gather is a referral marketing platform, serving Shopify cutomers for 8 years.

Simply Click here to install the app on the Shopify App Store. When you reach the plans page, enter the code ALM_Brand for a free plan. Once you select the first free plan that appears, you're all set (no need to continue with the set up). We can start setting up the campaign for you.

Install gather

If you use another CMS

We've teamed up with Gather to provide a FREE account for all Australian Life Magazine brands, for Australian Made Week giveaway.

When you submit your form, we will be in touch with instructions for adding Gather.

Sample text. Click to select the Text Element.

FAQ's

Do I need to pay joining fees?

There are no fees. This is a FREE collaboration between Australian Life Magazine and amazing Australian Made brand.

How will my brand get access to the pool of subscribers?

With ALM's current subscriber base, our advertising efforts, the efforts of our influencers (with a combined following of 400k), and the participating brands promoting the giveaway, we project a total email subscriber pool of 100k to 250k over the coming 12 month.

Our newsletters include featured promotions, brand stories and more. We will feature your brands on multiple occasions over the next few months.

Will cost me to add the Gather app?

No. We have teamed up with Gather to provide you with a FREE account for this campaign.

I already have an app for adding notifications and popups, why do I need to add Gather?

To facilitate attribution, and tracking of campaign performance across many brands, Gather's collaboration platform saves us a lot of time. Relying on a variety of apps will make it very difficult to stitch the data together and manage the campaign across many ecommerce stores.

Integrating Gather on your site only takes a few minutes and the team at Gather will set the campaign for you. You can also choose to only load the Gather script on the post-purchase page to minimise loading times on your site.

Do I need to promote the Big Aussie Made Treasure Hunt giveaway in my newsletter?

We understand that creating and sending EDM's takes up a lot of time, it's much quicker to automatically notify your customers of the promotion on a post-purchase order confirmation pageNot at all. If you choose to include the promotion as part of your newsletters, that would be awesome! We understand that creating and sending EDM's takes up a lot of time, it's much quicker to automatically notify your customers of the promotion on a post-purchase order confirmation page.

Big $10k Australian Made Giveaway
How to Participate

Thank you for your interest in participating in the $10k Australian Made Week Treasure Hunt.

This opportunity offers you publicity for your products during the week, as well as access to 100k+ email subscribers over the coming months.

Get started below.

How it works

1

contribute products

2

giveaway notification

3

bonus: share the giveaway on your newsletter

4

get access to the ALM newsletter audience

Get started

The Next Steps

How to automatically notify your customers of the $10k giveaway

If you use Shopify

If you use another CMS

FAQ's

Big $10k Australian Made Giveaway How to Participate

Thank you for your interest in participating in the $10k Australian Made Week Treasure Hunt. This opportunity offers you publicity for your products during the week, as well as access to 100k+ email subscribers over the coming months. Get started below.

How it works

1

contribute products

2

giveaway notification

3

bonus: share the giveaway on your newsletter

4

get access to the ALM newsletter audience

Get started

The Next Steps

How to automatically notify your customers of the $10k giveaway

If you use Shopify

If you use another CMS

FAQ's

Big $10k Australian Made Giveaway
How to Participate

Thank you for your interest in participating in the $10k Australian Made Week Treasure Hunt.

This opportunity offers you publicity for your products during the week, as well as access to 100k+ email subscribers over the coming months.

Get started below.